The other day my air-con during my home stopped working. Being as busy as I am in addition to being hot since it may be outside I instantly contacted a repair company to look at the ac unit. The good thing is how the company appeared from the quick that I called — but they were thirty minutes late.
But that has been not just a huge deal since I was working from home at that time. The big mistake is yet into the future. The repairman was nice, professional, answered my questions, and fixed the machine in a short time. It was a simple mistake so we were back getting cold air rapidly.
So the thing that was the error I hear you ask?
In nearly every single business THE hardest thing to do is get customers. Yes, there are some exceptions to the rule, in case there is no need something to consistently get customers then you’re losing big money.
In this example, this business stood a customer placed directly on their lap. And although I probably didn’t make sure they are a ton of taking advantage of this economy it was still EASY money. They did nothing.
So here is what they should do.
Step #1: There were no thanks to a lot of follow-ups. No thanks card, no many thanks email (since they emailed me their contact information using a referral) and no follow-up to make sure the device is working.
Just somewhat tiny simple thing like a thank you card, or a phone call to find out if everything is okay goes a long way.
Because NOBODY else does it, this is why.
Step #2: They left behind no strategic information that helped me to remember them the next time I have a problem. …Read more